Sedona, AZ – Rooted in ancient Persian tradition dating back to 5000 BCE, this expressive dance has long been performed during celebrations, gatherings, and important cultural moments, particularly at weddings, festivals, and seasonal events such as Nowruz (Persian New Year), where movement, music, and community come together in joyful harmony.
Known for its graceful hand gestures, fluid arm movements, and rhythmic footwork, Persian dance is both elegant and deeply expressive—telling stories through motion while inviting connection between participants.
Step into an evening where you’ll not only witness but learn and experience the beauty of Persian dance—an art form that has been celebrated for thousands of years as a symbol of joy, storytelling, and cultural expression.
On Friday, May 1, 2026, from 5–7pm, guests are invited to immerse themselves in “Learn the Ancient Art of Persian Dance” during First Friday at Tlaquepaque Arts & Shopping Village.
Leading the evening is Sedona-based artist Tierza Jacobs, who will transform this ancient tradition into an engaging, accessible, and interactive experience. Rather than simply performing, Tierza will guide guests step-by-step through foundational Persian-inspired movements—breaking down the gestures, posture, and flow in a way that is fun, approachable, and welcoming for all levels.
Set against the backdrop of AZADI’s exquisite handwoven rugs—each with its own story rooted in Persian heritage—the evening becomes more than an event; it becomes a cultural experience that brings history, artistry, and community to life.
“First Friday at AZADI is about creating meaningful experiences that bring people together,” said owner David Neishabori. “This is an opportunity for people to not only learn something new, but to share in a tradition that has brought communities together for generations.”
Join us for an unforgettable evening of movement, music, and connection—where you’ll leave not just entertained, but inspired, energized, and a little more connected to the rich traditions of Persian culture.
Event Details
What: Learn the Ancient Art of Persian Dance – First Friday at AZADI Fine Rugs
Where: AZADI Fine Rugs, Tlaquepaque Arts & Shopping Village
When: Friday, May 1, 2026 | 5–7pm
Admission: Complimentary and open to the public
For more information, please call AZADI Fine Rugs at (928) 203-0400
_________________________________
At AZADI Fine Rugs & Bella Fine Goods, we bring decades of expertise, a globally curated selection, and unmatched service to every home we walk into. Whether you’re furnishing your dream home or adding the final touch to a room, we’re here to help you find the perfect piece—and we won’t stop until you do.
Because when you choose the right rug and home furnishings…the right way, the result is magic.
Visit AZADI Fine Rugs in Scottsdale, Sedona, Telluride, and Jackson Hole
Visit BELLA Fine Goods in Carefree, Sedona, Telluride, and Jackson Hole
Philanthropy
Our commitment extends beyond providing luxury goods; we are deeply dedicated to giving back to the communities we serve. AZADI and BELLA proudly support local, national, and global charities, including St. Mary’s Food Bank, Sedona Community Food Bank, Teton Youth & Family Services, Telluride Angel Baskets, Phoenix Art Museum, The Heard Museum, The Heart Ball, TSRC, and the National Museum of Wildlife Art.
Additionally, AZADI Fine Rugs is globally recognized as a child-labor-free rug company. A portion of every purchase contributes to eradicating child labor in the industry, helping us “Weave a Brighter Future for Humanity” worldwide.
